000			01967nam a2200325 i 4500
003			PCN
005			20211128222621.0
008			180903s2019 si a 000 0 eng d
020			_a9781260085365 (paperback)
020			_a1260085368 (paperback)
040			_aUPU _b eng _e rda _c UPU
082			_223 _a658.11
090			_aHD62.5 _b .B199e 2019
100	1		_aBamford, Charles E., _e author.
245	1	0	_aEntrepreneurship : _bthe art, science, and process for success/ _cCharles E. Bamford and Garry D. Bruton.
250			_aThird edition.
264		1	_aSingapore : _b McGraw-Hill Education, _c [2019]
264		4	_c ©2019.
300			_axxiv, 337 pages : _b illustrations ; _c 28 cm.
500			_aIncludes index.
520			_aEntrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture: The Art of turning an entrepreneurial venture into a success.The Science of practice at the heart of starting and running a successful entrepreneurial venture.The Process that tie these two areas together into a coherent and organized business. With its adaptive learning tools, students learn the art, science, and process of designing, starting, and managing a small business. Through its real-world approach, students are placed in the roles of a financial analyst, marketer, and business owner, and they think critically to develop their plan to survive in the ever-changing business world. Rather than have a chapter on designing and building a plan, the authors built the entire book around it so that at the end of the course the students will have crafted their own business plans.
650		0	_aEntrepreneurship.
650		0	_aNew business enterprises.
650		0	_aBusiness planning.
650		0	_aSuccess in business.
650		0	_aNew business enterprises _x Management.
700	1		_aBruton, Garry D., _e author.
942			_2ddc _cOPEN SHELF
999			_c558 _d558