000 01056nam a2200349 i 4500
001 016739957
003 PCN
005 20220330180644.0
008 140704s2015 maua b 001 0 eng d
015 _aGBB511392
_2bnb
016 7 _a016739957
_2Uk
020 _a9780273787136 (paperback) :
040 _aStDuBDS
_beng
_cStDuBDS
_dUk
_erda
042 _aukblcatcopy
082 0 4 _a658.8342
_223
100 1 _aSchiffman, Leon G.,
_eauthor.
245 1 0 _aConsumer Behavior /
_cLeon G. Schiffman, Joseph Wisenblit.
250 _a11th edition. Global edition.
264 1 _aBoston :
_bPearson,
_c[2015]
264 4 _c©2015
300 _a492 pages :
_billustrations ;
_c28 cm
336 _atext
_2rdacontent
336 _astill image
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
365 _b93.55
_cRM
504 _aIncludes bibliographical references and index.
650 0 _aConsumer behavior.
650 0 _aMotivation research (Marketing)
700 1 _aWisenblit, Joseph,
_eauthor.
942 _2ddc
_cOPEN SHELF
999 _c148
_d148