Exploring corporate strategy: text and cases /
Gerry Johnson and Kevan Scholes.
- 6th ed.
- Harlow : Financial Times Prentice Hall, 2002.
- xxxvii, 1082 p. : ill. ; 25 cm.
Previous ed.: Hemel Hempstead : Prentice Hall, 1999?. Title from cover.
Includes bibliographical references and index.
0273651129 (pbk.) :
GBA1W4654 bnb
Strategic planning. Strategic planning--Case studies. Business planning. Business planning--Case studies.