TY  - BOOK
AU  - Schiffman,Leon G.
AU  - Wisenblit,Joseph
TI  - Consumer Behavior
SN  - 9780273787136 (paperback) :
U1  - 658.8342 23
PY  - 2015///]
CY  - Boston
PB  - Pearson
KW  - Consumer behavior
KW  - Motivation research (Marketing)
N1  - Includes bibliographical references and index
ER  -