Cateora, Philip R. <br/><br/>
INTERNATIONAL MARKETING / 
Philip R. Cateora, John L. Graham. 
 - 12th ed. 
 - Boston :  McGraw-Hill/Irwin,  c2005. 
 - xxxiii, 697 p. :  col. ill., col. maps ;  29 cm. +  1 CD-ROM (4 3/4 in.) 
<br/><br/><br/>System requirement for accompanying CD-ROM: IBM PC or compatible; CD-ROM drive. 
<br/><br/><label>ISBN: </label>0071111026 (International : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>International business enterprises.
<br/><br/><label>Dewey Class. No.: </label>658.84