Flip : How to Turn Everything You Know On Its Head--and Succeed Beyond Your Wildest Imaginings /
Peter Sheahan.
- 1st U.S. ed.
- 309 p. ; 24 cm.
Includes bibliographical references (p. [293]-298) and index.
The four forces of change -- Action creates clarity -- Fast, good, cheap : pick three - then add something extra -- Absolutely, positively sweat the small stuff -- Business is personal -- Mass market success: find it on the fringe -- To get control, give it up -- Conclusion : get moving!