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Research methods for business : a skill-building approach / Roger Bougie and Uma Sekaran.

By: Contributor(s): Publisher: Hoboken, NJ : John Wiley & Sons, Inc., 2019Edition: Eighth editionDescription: xix, 396pages : col. illustrations ; 26cmContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781119561248
  • 9781119609193
Subject(s): Additional physical formats: Print version:: Research methods for businessDDC classification:
  • 650.072 23
LOC classification:
  • HD30.4
Summary: "Previous editions of this book have been used in various research methods courses with great success. For many years the book has helped thousands of my own students (undergraduate students, graduate students and executive students), as well as many more around the world, to carry out their research projects. The great strength of Research Methods for Business is that students find it clear, informal, easy to use and unintimidating. I have tried to maintain these strengths in this eighth edition"-- Provided by publisher.
List(s) this item appears in: Newest Publication | Diploma in E-Business
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Holdings
Item type Current library Shelving location Call number Status Notes Date due Barcode
ACADEMIC ACADEMIC FRANCIS LIGHT LIBRARY SHELVES 4 650.072 SEK (Browse shelf(Opens below)) Available STO302 (Strategic Analysis & Research Methods), DEB2344 (Project) 00000710
ACADEMIC ACADEMIC FRANCIS LIGHT LIBRARY SHELVES 4 650.072 SEK (Browse shelf(Opens below)) Available STO302 (Strategic Analysis & Research Methods), DEB2344 (Project) 00000711
ACADEMIC ACADEMIC FRANCIS LIGHT LIBRARY SHELVES 4 650.072 SEK (Browse shelf(Opens below)) Available STO302 (Strategic Analysis & Research Methods), DEB2344 (Project) 00000712

Uma Sekaran appears as the first named author on earlier editions.

Includes bibliographical references and index.

"Previous editions of this book have been used in various research methods courses with great success. For many years the book has helped thousands of my own students (undergraduate students, graduate students and executive students), as well as many more around the world, to carry out their research projects. The great strength of Research Methods for Business is that students find it clear, informal, easy to use and unintimidating. I have tried to maintain these strengths in this eighth edition"-- Provided by publisher.

Description based on print version record and CIP data provided by publisher; resource not viewed.

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