The challenger sale : taking control of the customer conversation / Matthew Dixon and Brent Adamson.

By:

Dixon, Matthew, 1972-

Contributor(s):

Adamson, Brent

New York : Portfolio/Penguin, 2011Description: xvi, 221 p. : ill. ; 24 cmISBN:

9781591844358

Subject(s):

DDC classification:

658.85 23

LOC classification:

HF5438.4 .D59 2011

Contents:

The evolving journey of solution selling -- The challenger selling model -- Teach me something I don't know -- The teaching coversation -- Tailoring for resonance -- Taking control of the sale -- The manager and the challenger selling model -- Implementation lessons from the early adopters.

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Holdings
Item type	Current library	Call number	Copy number	Status	Notes	Date due	Barcode
ACADEMIC	FRANCIS LIGHT LIBRARY	LR 658.85 DIX (Browse shelf(Opens below))	1	Available	LEISURE READING COLLECTION		00001890

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Includes index.

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