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Consumer Behaviour /

Putit, Lennora,

Consumer Behaviour / Lennora Putit, Kenny Teoh Guan Cheng, Amily Fikry - xiv, 177 pages : illustrations, photographs ; 25 cm. - Revision Series . - Revision series .

Includes index

Bibliography: pages [171]-174

ISBN: 9789834713836

Nat. Bib. No.: M15-03604

Subjects--Topical Terms:
Marketing research
Consumer behavior

Dewey Class. No.: 658.8342

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